Search Engine Optimization Blog

It is always difficult to maintain your routine blogging throughout the holidays but now, its time to let go of the champagne and dessert and get back to blogging.
Blogging, be it on your web site, social networks, or third party providers (blogger.com, wordpress.com, etc) is a great way to position yourself as an authority in [...]

While meta tags never really went away, their importance has dwindled over time with search engines indexing entire page content rather than relying on meta data.
Having a properly formatted meta tag will help your search engine optimization. The key is relevance without ridiculous repetition. For example, a meta description should describe your business in two [...]

If you are using a template or stock design to represent your business, you may not only be doing your brand and image a disservice but also you could be hindering your search engine optimization efforts.
Does the Google Bot have eyes?
Well, not exactly but close. While the Google Bot may not look at poor color [...]

As tech firm’s research and development budgets get reduced due to consumer spending decreasing, we can probably expect fewer technological advances in the near future when dealing with hardware, phones, televisions, and gadgetry.
However, I believe that companies are going to create online technology this year which is cheaper to develop and offers greater profitability.
Even with [...]

It’s that time of year again. The closing of a year past, the beginning of a new one, and the time of year when many companies start thinking about next year’s marketing strategies.
If your company is planning to harness the power of the Internet for 2009, you need to contact a search engine optimization company [...]

Each week, we talk about the various elements that will make your law firm’s web site rank higher in search engines. Google having the highest standards is of course, the search engine we based our practices and policies around. But to truly understand search engine optimization requires an inside look at what Google really wants.
Search [...]

The internet offers a great variety of marketing opportunities that fit into a small businesses budget. However, some of those such as pay per click, may not be suitable during tough economic conditions.
By now, most people probably are getting tired of hearing “times are tough”. A line that was overplayed by every running public official [...]

When encouraging businesses, insurance agents, insurance companies, law firms, and sole practicing attorneys to move forward with a search engine optimization project, the one question that always comes up is “how long is it going to take?”
Search engine optimization is a progressive process which means your ranking will gradually increase over time.
So here is something [...]

Traffic is just one part of search engine optimization. In most cases, its not the traffic that makes SEO worth the money, it’s the new business. New business from web traffic is all about conversion.
If you walk into a store that is dirty and has disorganized shelves and an overall unpleasant environment, is it likely [...]

The first response from a search engine optimization specialists when reading a title like that may be “whaaaaaat?”. It turns out, that Flash has a place in this world and you can use it properly without taking a ranking dive.
First, let us explore why flash is generally frowned upon in the search engine optimization community. [...]