Main menu:

Search Engine Optimization Blog

Archive for 'Link Building SEO'

We Repeat, Link Exchanges are Useless

It seems like a just a few years ago that the big search engine optimization technique of choice was link exchanges. You setup a link exchange page, other relevant web sites setup a link exchange page and everybody exchanges links with one another.
Services like Linkmetro.com popped up to simplify the practice. Today, the result of [...]

The Sooner You Work with a Search Engine Optimization Company, The Better

It’s that time of year again. The closing of a year past, the beginning of a new one, and the time of year when many companies start thinking about next year’s marketing strategies.
If your company is planning to harness the power of the Internet for 2009, you need to contact a search engine optimization company [...]

The Bottom Link - Adding Text Links will Help Google

Many web sites use flash, java, or images for their top or side menu links. The fancy rollover effects are esthetically enhancing to the web site’s design so its no mystery why they are popular. However, Google needs plain text links to best navigate your web site.
You can keep the attractive menu at the top [...]

Search Engine Optimizing for Google’s Standards

Each week, we talk about the various elements that will make your law firm’s web site rank higher in search engines. Google having the highest standards is of course, the search engine we based our practices and policies around. But to truly understand search engine optimization requires an inside look at what Google really wants.
Search [...]

On Site Blogs Verses Blogger for Search Engine Optimization

Blogs are great ways to increase web traffic, business loyalty and can be a helpful tool in your search engine optimization effort. However, if you are using a third party blog service, you may not be getting the full benefit.

Blogs are everywhere. From the political to the informational, if you can think of a genre, [...]

I Am Not an Internet Company

If you do business online, does that really make you an internet company?

The market is changing and the internet is finding its way into every aspect of our life. In fact, many trade publications agree that by the year 2012, internet accessibility will be about as common and depended on as cellular phone connections. Little [...]

Writing Blog Entries

Blog entries on your onsite blog keeps your visitors informed on basic related information, company news, and industry news.

Blogs are unique in that they can be used as promotional machines and informational sources. You should submit a blog entry at least once every three days to keep the information fresh so that your users will [...]

Shopping Cart Search Engine Optimization

A great way to get your products out there on the web is by using such services as Google Products (formerly Froogle), Shopping.com, Shopzilla/Bizrate, and Yahoo Shopping.

All but Google Products (Froogle) are pay per click based but you’re only charged when someone clicks on your product from their web site to your shopping cart. Click [...]

Submit Your Blog to Share Your Content

Having a blog on your web site is a great way to get traffic by attracting your users with fresh, relevant content. However, your blog’s ability to get people to your web site doesn’t stop with it just being indexed by Google, Yahoo, SpivO, Accoona, Ask, and Live.com.

On the web, search engines have been popping [...]

Pay Per Click vs. Search Engine Optimization

If you’re just beginning to look into search engine optimization, online marketing, pay per click advertising, interactive media, and other forms of internet based marketing, you might have come across the terms “Pay Per Click” or “Cost Per Click”.

On Google, Yahoo, and most search engines, you will see two sets of search results when doing [...]