Search Engine Optimization Blog

The guaranteed search engine optimization tip of the week is generally about link building but this week, we are moving to the top. The top of the page.
Your page title is the single most important line of your web site. This is where it is vital to list your keyphrases in left to right order [...]

We have been focusing on making your law firm’s web site convert visitors to cases recently [in Law Firm Marketing Weekly]. This of course, is the reason you got a web site to begin with. To date, we have talked about design, contact form placement, and using an on site blog. All of those topics, [...]

In recent issues of Law Firm Marketing Weekly, we have been focusing on design. We feel that this is a part of search engine optimization that is often ignored. So how important is design?
Google, in their webmaster guidelines says “If you’re thinking about hiring an SEO, the earlier the better. A great time to hire [...]

When designing your law firm’s web site, you should think creatively. Having a web site that looks like every other law firm’s web site is simply going to tuck your firm away in a see of many other search results. It is important to pay attention to detail.
With it being rumored that Google ranks web [...]

“I had my site designed, they said they put keywords in it, but my law firm’s web site doesn’t show up on the first page of Google… why?” Unless your web site is designed by a designer at a search engine optimization company, they are not fully aware of what goes into an “optimized” [...]

Florida based, Adviatech Corp. (http://www.adviatech.com), has recently launched a search engine optimization package custom designed for lawyers and law firms.

Adviatech Corp., a search engine optimization and online marketing company based in Tampa Florida, launched their guaranteed search engine optimization plan last week which offers a refund in the event that the client’s web site is [...]

Capturing Your Law Firm’s Local Target Market

Search engine optimization for lawyers and law firms differs from regular search engine optimization in that it is a regional SEO project. Most lawyers and law firms practice in a certain region, city, state, county, etc. This means that they do not require national optimization terms such as “DUI [...]

Your law firm’s web site must be optimized in order to achieve a page one ranking. While that sounds easy enough, what does that mean? In short, the content on your law firm’s web site must reflect your areas of practice first, and your firm’s name second.

Many law firms make the mistake of titling their [...]

Your law firm’s marketing dollars may be better spent online than traditional print media. Especially if you can get a guaranty.

Some small law firms spend well over a hundred thousand dollars a year in newspaper ads, billboards, phone books, radio, and television. Sometimes, spending as much as $2,000.00 a month on each of these media [...]

The value of the internet, when it comes to marketing, is in its ability to give you the opportunity to sell to those who are interested in your product or service or in your cases, get more cases from people/businesses in need of representation in your area of practice. Of course, Google doesn’t know anything [...]