Search Engine Optimization Blog

Traffic is just one part of search engine optimization. In most cases, its not the traffic that makes SEO worth the money, it’s the new business. New business from web traffic is all about conversion.
If you walk into a store that is dirty and has disorganized shelves and an overall unpleasant environment, is it likely [...]

The guaranteed search engine optimization tip of the week is generally about link building but this week, we are moving to the top. The top of the page.
Your page title is the single most important line of your web site. This is where it is vital to list your keyphrases in left to right order [...]

The first response from a search engine optimization specialists when reading a title like that may be “whaaaaaat?”. It turns out, that Flash has a place in this world and you can use it properly without taking a ranking dive.
First, let us explore why flash is generally frowned upon in the search engine optimization community. [...]

We have been focusing on making your law firm’s web site convert visitors to cases recently [in Law Firm Marketing Weekly]. This of course, is the reason you got a web site to begin with. To date, we have talked about design, contact form placement, and using an on site blog. All of those topics, [...]

In recent issues of Law Firm Marketing Weekly, we have been focusing on design. We feel that this is a part of search engine optimization that is often ignored. So how important is design?
Google, in their webmaster guidelines says “If you’re thinking about hiring an SEO, the earlier the better. A great time to hire [...]

It often feels like there are two different types of online companies, designers and marketers. But they should work as one since web design is search engine optimization’s close cousin.
The Creatives verses SEO war has been going on for years. One side says “make it pretty”, the other side says “make it wordy”. Funny enough, [...]

Adviatech Corp., a search engine optimization company, launched their reputation management subsidiary this week after eighteen months of planning.
The newest problem for businesses and individuals online has become their own behavior. Google has replaced traditional background checks and employer references for many human resource departments and consumers now ‘Google’ companies before working with them.

The problem [...]

At first, you may think targeting bigger zones may bring in more business. However, aiming for a target bigger than your company, may simply add headaches.

If you are a bankruptcy lawyer in Raleigh North Carolina, you do not want to optimize for the term “North Carolina Bankruptcy Lawyer” unless you have satellite offices all [...]

If you do business online, does that really make you an internet company?

The market is changing and the internet is finding its way into every aspect of our life. In fact, many trade publications agree that by the year 2012, internet accessibility will be about as common and depended on as cellular phone connections. Little [...]

Sometimes, a fresh look for your web site could mean new obstacles for your search engine optimization company. Here are some things to do and avoid.

As times change, designs need to change to keep your brand fresh and your company image modern. However, your web sites new look can cause trouble for your search engine [...]