Search Engine Optimization Blog

If you tuck away the contact form, you are requiring the visitor to make an extra step to contact your company. The average visitor to a website will visit 2.3 pages on your site. This number can be increased if you keep a blog actively updated. However, if the homepage is the first page, the [...]

When looking at regional search engine optimization, it is important to identify your regional target. If you have a product or service that can be delivered nationwide, a general highly competitive keyphrase would be appropriate (for example, a windmill kit). However, if you are confined to a region, then you would want a keyphrase relevant [...]

Much of what the search engines judge you by is the information and keyphrases that appear at the top of the page. That is one thing that search engine bots and users have in common.
Therefore, it is important to establish what you do and where you are located at the top of the page starting [...]

Internet Explorer 6 is the thorn in the design and programming community that keeps getting sharper. In spite of its constant glitches, website design distortions and a series of other problems, nearly 15% of web surfers (according to w3.org) are still using Internet Explorer 6 (IE6).
The web browser was originally released in 2001, which means [...]

To get to the first page of Google and other search engines, you need links to your website. That is to say, you know other websites to link to yours without you linking back to them. By now, most people looking into search engine optimization have heard that.
What is the best way to do that? [...]

Content, content, content. The search engines want your website to provide valuable content and lots of it, but is it possible to have too much?
Having a website filled with useful content is a necessary part of search engine optimization. Providing information, links to valuable resources, and content relevant to your industry is a surefire way [...]

(Part II of “Twitter Me This”)
Last week, we talked about the basics of Twitter. If you missed it, here is a quick recap.
Twitter combines the publicity of a blog with the simplicity of text messages. You’re rather limited with 140 characters per post. Everyone from doctors to senators to gossiping teenagers use Twitter. They use [...]

Some companies come to us with websites that have quality, insightful content, and pages of valuable information. However, the search engines are not ranking them favorably and the traffic they are getting does not convert to contact requests or new cases.
Often times, the problem lies in the design. Clean, professional design instills confidence in the [...]

Since the technology became available to make videos quickly play on the internet, many companies have been including them on their website. The presence of a video on your website will neither help nor hurt your search engine ranking, (provided it does not replace textual content) but it may help with conversion.
However, when someone goes [...]

A simple search engine marketing technique to keep your visitors coming back is actually a free cut-and-paste program. Social bookmarks and favorite places allow web surfers to save the websites they have visited (like yours) in a folder to easily retrieve the websites at a later date.
With so many social networks and social bookmarking profiles [...]