Search Engine Optimization Blog

One of our favorite features of a blog is its ability to be syndicated to multiple websites to drive links and traffic back to your site.

However, many bloggers are not aware that their blog’s RSS feed needs to get pinged in order to update the entries in Google Blog Search and other blog search engines.

Fortunately for our clients, this is done for them every month as part of their service plan, but how we do it is no secret. A simple-to-use free tool called Ping-o-Matic is the best 2 minutes each month you will spend.

To have your blog pinged simply go to http://pingomatic.com. Fill in the information about your blog and then check all relevant blog search engines to which you want to send your RSS feed. Click on “Send Pings” and wait for the status page.

Keeping the blog search engines up-to-date will help keep your information fresh and drive new traffic to your website based on the new content you post on your blog. The site is owned by the Wordpress Foundation and Wordpress users can integrate a plugin to automatically have their blog pinged every time a new entry is posted.

To learn more about search engine optimization and search engine marketing, contact SEO company, Adviatech.com at 1.800.728.5306.