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Search Engine Marketing - When PageRank Changes

Google PageRank is the algorithm that makes Google what it is. Your website’s PageRank number is a quality stamp from Google. A PageRank of 1 means your website is either new, not linked to by third party websites, or of minimal quality. A PageRank of 7 to 10 means you are probably a web giant like YouTube, MySpace, or Twitter.

A big concern is when your website’s PageRank does not change over time – but fear not, this is normal. Your website’s rankings will often improve with search engine optimization while your PageRank number will only be updated once or twice a year unless you quickly become a giant; for example, YouTube’s PageRank changed rapidly during its first few months as it become wildly popular.

A quick trip to the Wikipedia will show you a picture of the PageRank algorithm (graphical demonstration) and share some interesting trivia. For example, PageRank is a registered trademark of Google Inc., but the PageRank Algorithm patent is owned by Stanford University. Google Inc. simply has exclusive rights to its use.

To learn more visit http://en.wikipedia.org/wiki/PageRank.

To learn more about search engine optimization and search engine marketing, contact search engine optimization company, Adviatech.com at 1.800.728.5306.

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