Search Engine Optimization Blog

Many search engine optimization companies decide whether to lean on content or links for the best search engine ranking. The truth is, it takes both. Your business may have relevant content but without quality web sites linking to your web site, you won’t get a high ranking. On the other hand, if your web site [...]

Web design is search engine optimization’s close cousin. The design of your web site is almost as important as the content within it. One of the biggest mistakes made by web designers is the use of flash buttons, java buttons, and other buttons other than textual links.

Search engines need links to easily access all of [...]

Can a reputable search engine optimization company really guarantee first page placement? The answer is yes.
As I talked with a prospect on the phone, the basic search engine optimization questions arose. How do we build links? How do we optimize content? These are standard questions, which I’m more than prepared to answer. But when I [...]

Bigger is not always better when it comes to deciding your law firm’s regional market. At first, you may think its best to optimize for a statewide term. For example California Criminal Defense Lawyer or Florida Real Estate Lawyer, but you may actually get less traffic by including a state rather than a metro area.

To [...]

When allocating marketing resources for your insurance agency, you may find it difficult to determine which avenues are going to provide the most exposure and ultimately, give your agency for policies.

Traditionally, agencies have used billboards, newspapers, phone books, television and direct mail/postcards to attract new clients. Yellow page ads, billboards, newspapers, and television all boast [...]

Have you ever walked into a little grocery store that carries just the items you are looking for but the floor is dirty, the shelves are disorganized, and the overall atmosphere is scattered? If your web site doesn’t have a clean design and simple navigation, you are representing your business in a similar manner.

When someone [...]