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Directories and Search Engine Optimization

Previously, we talked about the harmful effects of FFA’s (Free for All link pages) but today, we are going to talk about directories. Directories are web sites that categorize other web sites. The best directories to submit your web site to are the ones that focus primarily on your category. For example, if you are an attorney, then a lawyer directory would best serve your purpose.

Submitting to non specific directories like DMoz.org (the Open Directory Project) can be helpful but it is more effective to submit your link to relevant directories.

A couple things to remember when submitting your web site to a directory; make sure the directory is human edited. If they accept any and all submissions, then they are simply a categorized free for all link page. The directory you are linking to should have a PageRank of 3 or greater which is also an important criterion when doing a link exchange with any web site.

To learn more about search engine optimization, call Adviatech Corp., at 1.800.728.5306 or visit us at Adviatech.com.

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